David Geller Associates

About Us

David Geller Associates (DGA) founded over 45 years ago, has been the leading innovator in Direct Response Advertising. We have continually created new ways for direct marketers to use print media effectively and profitably.

Under the leadership of David Geller and Mike Shapiro, DGA is the first to have created "Per Inquiry Advertising" and "Remnant" media buying. We are the only direct response media-buying agency willing to partner with advertisers in order to prove how effective advertising in our publications can be. Throughout the years, DGA has been instrumental in turning major advertisers into direct response giants.

Direct response advertisers have long come to depend on DGA for our knowledge and expertise in the direct response industry. Due to the volume of magazines, newspapers, and alternative media buying DGA does, discounts that are earned through our company are passed along to our clients.

Due to DGA's long-lasting and successful relationships with publications we sell, some have selected us as their exclusive direct response sales representatives. Direct Response marketers who choose to advertise in such world-renowned publications as TV GUIDE and Woman's Day must place their print schedules through DGA.

Why use costly "sales agencies" to buy your media? DGA is the one source that utilizes your money and your time most efficiently. In an industry where pennies make a difference, DGA can be an invaluable asset contributing toward your company's success.